Why ‘Skip Ad’ must die on the Brains Byte Back podcast

1…2…3…4…Skip ad. You can probably relate to this, waiting a few seconds to skip to the content you actually want to see.

We are bombarded with ads all over the internet, but how many successfully get your attention, probably just a small few right?

Listen to this podcast below and on Spotify, Anchor, Apple Podcasts, Breaker, Google Podcasts, Overcast, and Radio Public.

It takes a very special ad to connect with us, arguably something we rarely see in the modern world of digital ads. But there are companies out there that want to give consumers a better advertising experience while enabling companies to better communicate their message.

One of which is Streann, an SaaS platform that empowers content providers with innovative distribution, engagement and monetization tools for a better end-user experience.

Joining us on this podcast is the company’s CEO, Giovanni Punzo, to explain how they are making an impact on the digital advertising industry. In this episode, you will learn about the current digital advertising landscape, where it is heading, and how companies can successfully connect with users without them counting down to the skip ad button.

And for our Good News feature, we have a story about the BBC’s new page on the dark web.

Adverts from Punzo: 

#EatLikeAndy The Whole Whopper

2018 Lincoln Navigator: Uncharted Waters (Official Commercial) | Lincoln

ULTRA Pure Gold Super Bowl Commercial with Zoe Kravitz ASMR

Good News Link:

Instead of visiting bbc.co.uk/news or bbc.com/news, users of the Tor browser can visit the new bbcnewsv2vjtpsuy.onion web address. Clicking this web address will not work in a regular web browser.

Disclosure: This episode includes a client of an Espacio portfolio company